The Future of Real Estate Marketing has a listing of the best blog posts in the real estate industry over the last two weeks. Check it out, you’ll probably find some blogs you didn’t know existed that are pretty good.

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These are courtesy of the Alto Research Blog, a great read.

“Technology won’t replace agents. Agents with technology will replace agents.” – (This is my personal favorite)
The top producers typically aren’t yet spending their marketing dollars on line.
RE/MAX is spending a ton on marketing.
The 6% commission myth hurts agents-because in many cases it’s too [...]

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Joel at The Future of Real Estate Marketing, lets us know that “the Carnival of Real Estate” that he is hosting has it’s submission deadline coming up. What that means is you need to submit your best blog article of the last two weeks to the site.

Make sure you get your submissions [...]

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A video of Richard Sommer and Brad Inman talking about the change in the focus of technology development:

If memory serves me correct, this is what Greg over at Bloodhound Blog says all the time.

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“People are doing things.”Brad Inman stated that he doesn’t know the actual theme of the show until it’s almost over. He’s stating now that this conference is about the people who are just getting out there and doing things. There’s excitement about technology and that there is a greater level of adoption – [...]

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Whether it’s at NAR or Inman, you always come away with a number of new products or tools that are fun, useful, or (shock) profitable. At Inman, I’ve seen 2 tools right off the bat that I think will be fairly effective for real estate agents. Both of them share the same feature, [...]

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Gea Elika, Founder, CityCribs.com
Ron Hornbaker, President/CTO, PropSmart.com
Rajesh Navar, Founder & CEO, LiveDeal
Michael Smith, CEO, StreetEasy
Keith Teare, Founder & CEO, Edgeio
Joe Zekas, Chairman, YoChicago
The CEOs above were given 2 minutes to give their elevator speech on their products. Below are 2 examples. I apologize for the quality.
Rajesh Navar:

Ron Hornbaker:

More at YouTube.

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Here are some notes from the roundtable converation that Brad Inman led:
Lennox Scott, CEO of John L. Scott
“There has been a paradigm shift in the public about the value of real estate services.”
Steve Ozonian, Help-U-Sell CEO
1. RE industry needs to wake up.
2. The internet has changed the way real estate is bought and sold:
consumers are [...]

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Forward looking companies are creating new ways to add value to the customer experience. The internet doesn’t make your life easier if you are a real estate agent or broker, you actually have a much more complicated ecosystem to navigate. Sami Inkinen, COO of Trulia, talks about the different ways to add [...]

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I’ve got to hand it to Brad Inman. The start of the actual conference was Inman talking about how technology and transparency are creating this massive change in the way we live and work – not just in real estate, but everywhere.
The next on stage was Zillow co-founders Barton and Frink. They went [...]

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